What is the art market and how does it work?
How to establish the value of a work of art?
How has it progressed and what are the new trends in the art market ?
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The course fee (1 sigle payment) includes 24 hour / day access for unlimited time to:
Lessons for each topic covered
Videos and explanatory presentations
Links to articles and websites
Evaluation (1 final quiz)
What will you learn in the art market online course
Art is part of human history and has been part of it for thousands of years.
Its place, however, has changed along the way, going from the primary condition of ritual to that of a commercial product.
We know that this change didn’t happen abruptly, but in a progressive and gradual way, and contemporary art is the highlight of this market culture, especially because it is closely linked to a society that has consumption as its main characteristic.
In this certified online course you will learn how the art market works through:
- Reflection on the economics of art, starting with the analysis of the value of works of art .
- Understanding the distinctions between the aesthetic value and monetary value of the work of art.
- Analysis of the dynamics of the art market, considering some specific points of the History of Art.
- Analysis of the primary and secondary markets of art.
- Understanding of the dynamics of the contemporary art market and its opportunities.
Who should take this course?
This course is intended for anyone interested in the art market for personal or professional reasons.
It is particularly useful for art curators, museologists, artists, art historians, gallery owners and students of art, art history and museology or cultural communication professionals.
However, it is perfectly suitable for anyone who is interested in the topics and wants to understand how the art market works and its evolution.
It has no access requirements.
At the end of the course, a training certificate will be issued . Know more.
We are a training entity certified by DGERT – Training Entity Certificate No. 1800/2015 – so the certificate has international validity.
The course price (a single payment) includes all content and certificate. The value is exempt from VAT under paragraph 10 of Article 9 of the CIVA.
The course is organized in parts or modules in order to facilitate the learning sequence. However, you can freely browse the entire course without any restrictions 24 hours a day, according to your interests and your own work method.
You can consult here the Rules of Operation of Online Courses
How it works
Part 1 – Key Concepts – Art Market
Lesson 1 – Art and the Market
Lesson 2 – The Art Market
Lesson 3 – What is a work of art (in a market economy)?
Lesson 4 – Aesthetic Value X Monetary Value
Part 2 – History of the Art Market
Lesson 5 – From the Middle Ages to the Renaissance
Lesson 6 – The Rupture with the Academy
Lesson 7 – Modern Art
Lesson 8 – Contemporary art
Part 3 – How the art market works
Lesson 9 – Primary market vs. secondary market
Lesson 10 -The five most expensive works sold at an auction. Until now…
Lesson 11 – The black market of art
PART 4 – Contemporary Trends in the Art Market
Lesson 12 – The art market in the consumer society
Lesson 13 – The Internet and the art market
Lesson 14 – Art Apps and a new trend in aesthetic consumption
Lesson 15 – Art schools and the art market
Lesson 16 – Critics and the art market today
Lesson 17 – The art market: a risky bet